You know your pain points. But how do you turn those pain points into awesome content ideas?
This is something I hear all the time.
A little while back I came up with a handy method for turning pain points into content ideas.
I ask three simple questions:
- Can I fix this pain point? This is best for simple problems
- Can I prove this pain point? This is best for complex problems
- Can I analyse or critique this pain point? This is best for challenging the status quo
Check out the video for more info and examples for each.
Hope you find it useful. If you have any thoughts or questions, drop me a line on Twitter anytime.
