Services

Analytics & Attribution

See exactly how LinkedIn is driving pipeline and revenue. We build
custom reporting and attribution models that prove ROI and show you
where to double down.

a women in a lab

Why you need analytics & atribution

LinkedIn advertising works. But proving that to your CFO? That’s where most marketing teams come unstuck. The gap between ad clicks and closed revenue is wide, and without proper attribution, you’re left defending your budget with gut feel and vanity metrics.

Good attribution connects the dots between your LinkedIn activity and real business outcomes. It shows you which campaigns are driving pipeline, which audiences are converting and where you’re wasting money. It turns marketing from a cost centre into a revenue driver.

We build reporting and attribution systems that give you total clarity on what’s working. So you can make smarter decisions, allocate budget with confidence and walk into board meetings with proof, not promises.

a man writing on a board

How it works

We audit your current tracking setup and identify the gaps. Then we build a custom reporting framework that connects your LinkedIn campaigns to your CRM pipeline, so you can see the full journey from ad impression to closed deal.

We set up proper UTM structures, conversion tracking and CRM integration so nothing falls through the cracks. Our reporting dashboards show you the metrics that matter: cost per opportunity, pipeline velocity, influenced revenue and ROAS.

We don’t just hand you a dashboard and walk away. We review performance with you regularly, interpret the data and make recommendations on where to shift budget for maximum impact.

Our other services

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linkedin logo LinkedIn ABM

Target dream accounts with laser precision. From list-building to personalised creative, we build ABM campaigns that put your brand directly in front of the buying committee of your target accounts.

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demand Demand Generation

Build awareness. Create demand. We run full-funnel LinkedIn campaigns that earn attention and build trust, so that when prospects enter the market, they come to you first.

Demand Generation

Personal Brand Building

Personal accounts are the fastest way to build awareness on LinkedIn. We turn your team into thought leaders using Thought Leader Ads, ghostwritten content and a strategy that actually builds an audience.

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dm outbound LinkedIn DM Outbound

Turn your LinkedIn engagement data into sales conversations. We use intent signals from your campaigns to help your sales team reach prospects who already know your brand, with personalised outreach that actually gets replies.

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people Consultancy

Already have a team but need expert guidance? We’ll audit your setup, fix what’s broken and give you a roadmap to get more from LinkedIn. No fluff, just actionable advice.

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analytics Analytics & Attribution

Know what’s working and prove it to the board. We build custom reporting and attribution models so you can see exactly how LinkedIn is driving pipeline and revenue.